Web Composition Solution is robust fully automated variable data printing solution for creating personalized direct mail, documents versioning, targeted catalogs and other custom-printed documents for use in 1:1 marketing campaigns. Our composition engine provides print providers and buyers with design-rich, logic-based templates for efficient, fully automated variable data printing capabilities. This solution facilitates a streamlined, centrally-controlled workflow. At the same time, it enables you to host templates on the Internet or intranet so employees or customers can use them to produce customized documents that maintain their process and design integrity.

Marketing studies show that 1:1 marketing is more effective and powerful as it increases response rates significantly, leading to a higher return on investment. Print service providers can now benefit from the increased demand created by offering these Web-based customizing capabilities to their customers. This technology is easily integrated with any web-enabled system such as CRM, marketing and sales systems, and storefront applications. Users can increase ROI through personalization while increasing customer satisfaction and loyalty.

• A robust fully-automated variable data printing solution
• Ensures full process control, design integrity and brand protection
• Easily integrates with any Web-based system (Internet or Intranet-based) to support a variety of applications
• Based on DARWIN (INDESIGN – PC) template design tool with its robust VDP capabilities
• Easy-to-use yet professional and robust
• Enables high-quality printing (VPS, high-resolution, etc.) using design-rich and logic-based templates
• Low-res files for online proofing (Jpeg, PDF, etc.)
• Integrates smoothly with CREO Color Servers

For additional information about WCS, please e-mail oda.info@creoservers.com